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Cedars-Sinai Engages With Health Nuts Media

November 10, 2011, Los Angeles – It’s official: Cedars-Sinai, the world-renowned Los Angeles “hospital of the stars”, has now become a Health Nut. Well, they’ve officially become a Health Nuts Media client, that is!

We’re very happy to add this prestigious institution to the growing family of healthcare providers who recognize the value of combining high quality animation, entertainment, and easy-to-understand healthcare education to their arsenal for enhancing health education and literacy, patient outcomes, and patient satisfaction. (more…)

Children’s Hospital at Scott & White Employs Health Nuts Media

October 26, 2011, Los Angeles — Today, Children’s Hospital at Scott & White, the brand new, high tech pediatric hospital in Temple, Texas, signed on as our newest Health Nuts Media client.

Scott & White is known throughout Texas as a very forward-thinking, technologically-advanced health care system. Their new children’s hospital employs state-of-the-art technology along with a leading edge child-friendly environment to provide world class care to the children and families of central Texas.

Health Nuts Media is proud to announce our inclusion in Scott & White’s vision for providing the best of care as they continue to set the standard for quality. (more…)

Health Nuts Media Signs Digital Distribution Deal with Learn360 Health

October 13, 2011, Los Angeles – Health Nuts Media, producer of animated pediatric health and wellness videos, announces a digital distribution agreement with Learn360 Health, the only single-source solution provider of Patient Education & Relaxation, Entertainment and Pediatric K-12 Educational Services.

“Doctors and patients are looking for effective, affordable and easy-to-use health literacy materials,” said Tim Jones, CEO of Health Nuts Media.  “Health Nuts Media is meeting the need for engaging, accurate content, and we are excited to partner with Learn360 Health to make our videos available across web, mobile, DVD and VOD channels.” (more…)

Meet Health Nuts in Boston at the AAP-NCE

October 14, 2011 - Health Nuts Media will be in Boston tomorrow for the 2011 American Academy of Pediatrics National Conference & Exhibition.

Not only will we be again sponsoring the AAP’s “Pediatric Office of the Future” (POF) exhibit, this year we’ll have our own booth directly across from the POF. If you’ll be in Boston, stop by and see first hand our groundbreaking incorporation of entertainment with high quality health education materials for kids and their families. You can purchase DVDs, order custom work, and get some fun “swag”, too.

As a special treat, we’ll be hosting a book signing by pediatric web site pioneer and renowned author, Dr. Alan Greene (more…)

Medicine Meets “Sesame Street”

Sometimes an idea seems just soooo obvious…once somebody’s finally thought of it!

Not like “pet rocks”, which still seems an impossible multi-million-dollar concept. More like sliced bread or the wheel. Both of the latter ideas seem so downright apparent, it’s hard to believe that there was ever a time when people went without. Yet, there was a time when luggage was dragged and uncut loaves ruled.

Today, I’m going to make a prediction: in the not-too-distant future, people will think it bizarre that there was ever a time when health education was not entwined with entertainment.

Think about it. What is more boring than a pamphlet discussing the importance of pulmonary toilet? (Yes, there is such a term.) What is less interesting than a talking head video of some non-charismatic medical muckety-muck making the topic of colon care even less inviting? Health knowledge and healthcare education have long been made just so boring and so bland that most folks tune out before the first sentence hits its period. (more…)

The Beginnings of a Market

When Health Nuts Media began back in 2010, I don’t think we really realized just what we were starting. Not until HIMSS 2011 did we realize just how much we were needed and just how much work we had ahead of us.

Our CEO, Tim Jones, walked into HIMSS 2011 with scheduled meetings to discuss our new company’s offerings with seven of the nation’s largest content distributors, companies who provide health education content via interactive patient television, patient portals, web sites, etc. He walked out with agreements for seven partnerships.

More intriguing, though, he walked out with a new understanding of how very much the Health Nuts Media idea was needed. Virtually every one of his conversations with potential partners revolved around the dearth of quality content for health education, especially for health education directed toward children and their parents. What content was currently available was both limited and not all that entertaining. Sometimes it was just adult material with a few cute phrases or cartoon graphics thrown in (to “kid-ify” the material) even though the text still read beyond a high school level.

When Tim demonstrated our proof-of-concept videos to these folks, the reception was fantastic. Not only were contract negotiations started on the spot, some fascinating industry insights were prompted. One of the most encouraging went something like this:

“You’re not like so much of this health information technology industry. So many HIT companies are all fluff, smoke and mirrors, broad on promises, weak on delivery. You really have something of value. Plus, there’s nothing like it anywhere. Healthcare education and health literacy advancement empowered by quality entertainment…now that’s something no one’s really done, anywhere. You’re not just becoming another vendor in this space; you’re creating a whole new market! “ (more…)

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